In a market saturated with mediocre smart speakers, it was critical to show that HomePod was truly in a league of its own. So we began our story by taking an x-ray look at the raw power and breakthrough technology packed inside. Next, we illustrated how that engineering translated directly into user benefits with things like high-fidelity audio, room-sensing capabilities, Apple Music integration, and most importantly, the intelligent assistant capabilities of Siri. And because Siri is the easiest way to use HomePod, we sprinkled contextually relevant Siri commands throughout the site. A new website for the new sound of home. Visit site

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